Want to move off FeedBurner?
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Image credit: Ian Lurie
By Elizabeth
FeedBurner was this amazing tool that largely sat in the background of many blogs. It kept track of feed stats and email subscribers for blog posts. And no one gave it any thought for a long time, because it just ran properly…until it stopped. Google has stopped pouring resources into the product — the FeedBurner Twitter handle was discontinued, one of their domains is gone, their API is going away, and when the product stops working, it doesn’t get fixed for days.
I think bloggers deserve better, but right now, there aren’t free alternatives if you have email subscribers. So, my friends and I have created a free FeedBurner alternative to address this.
Today, our platform will
- Manage your email subscribers
- Auto-send your new blog posts to your subscribers
As we think about how to evolve, we know there are two other things that are important to bloggers:
- Ability to monetize (often limited opportunities with most email service providers)
- Greater distribution of blog posts
We have some fun plans around both of these, but right now we’re just focused on doing the emailing part right. Currently, our product is in private beta (it doesn’t even have a name!). We’re taking sign ups and are trying to get new users in as quickly as possible. Again, it’s free — sign up today!
Feel free to email me any questions and feedback (elizabeth [at] launchbit [dot] com).

I applied for this, but out of curiosity- will this eventually be opened for bloggers who have standard RSS subscribers through feedburner as well? I have 160 RSS subscribers but no email subscribers (since I’ve been planning to do a newsletter forever, but never got around to it, so didn’t actually activate the email option)- and would love to transfer my RSS subscribers over to a feedburner alternative as well!
Hi Lindsay — that is a really good question, and honestly, we haven’t quite figured out what to do about that yet, since we’ve been so heads-down with just the first rung…
I’d like to second the request for RSS support. I’d like a complete place for my subscribers and would like to be able to ditch FeedBurner altogether.
Nice idea:) I was quite annoyed by the outage some days ago because it happened exactly when we expected an interesting to see increase of subscribers.
What will be your business model?
Hi Mgoetz — it will be ads (for bloggers who those want to monetize) and potentially some premium services/functionality. Email ads is our bread and butter business (launchbit.com), so this is a natural extension for us and aligns nicely with bloggers who want to earn additional revenue.
Great news! Let us know if you need any help on the RSS polling/parsing side! We believe we do it well, in an open web fashion!
No matter what, please add support for PubSubHubbub!
Thanks, Julien!
We moved to Feedity – http://feedity.com from FeedBurner earlier this year. It’s been working well for our library notices feed.