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Editor’s note: Jennifer and I decided to become internet entrepreneurs after interning at web startups during the dot-com boom — when we were in high school. To give back, we brought onboard a couple of talented high school summer interns and exposed them to different parts of our business so they could figure out what they liked and disliked. (If you or someone you know is looking for a fall internship, drop me a note at elizabeth [at] launchbit ) Here’s one perspective from our intern Caoimhe.
My time at LaunchBit this summer has been short but filled with new experiences. As a high school student (editor’s note: rising sophomore!) looking at this internship, I thought, “Well, I’m interested in this kind of career, and they seem really cool, but do I really want to spend part of my summer in an office, cranking away on my computer?” I can now say that if all internships were like this one, that thought would never occur to me again. I have enjoyed every minute of my time working at LaunchBit. The original goal for me was to learn, learn anything. With that goal being quickly accomplished on the first day, I realized this really was an excellent way to spend my summer. In a short period of time, with the help of Audrey, Elizabeth, and Jennifer, I have attempted everything from Facebook Ads and Google AdWords to creating a newsletter and editing articles. With absolutely no prior knowledge of marketing or advertising, my eyes have been opened to a whole different side of the web.
Facebook Ads especially showed me that there’s so much behind every word I read on the internet. I’m a teenager… I love social networking. I’ve spent hours on Facebook, and not once did I think, “Hmm I wonder whose making those ads and why”. They had become part of what my eyes were used to seeing, and being the person behind those words was a very different experience. Who knew there were such large systems for this stuff? Next time an ad comes up on my google search, instead of scrolling past it thoughtlessly, I will feel bad for the person who had to enter hundreds of keywords .
And as well as learning about all the marketing and advertising, I had the opportunity to come closer to living one of my little girl dreams — weddings! No, I didn’t get married this summer, but I did get to create a newsletter on the hottest wedding trends. That piece of creative freedom was something I totally didn’t expect but really enjoyed and will hopefully continue with. I began at LaunchBit by scanning the web for blogs and finished by editing an interview for a newsletter. Everyday at LaunchBit I progressed in a project and experienced doing something different. Although I have barely scratched the surface of marketing and advertising, this has certainly given me positive exposure. I now realize how little I know about this industry and even less about what career path I want to choose but have taken a wealth of knowledge from my time here.